The Gen2Gen campaign concluded in 2020, but we are continuing the work to elevate innovators and ideas that bridge generational divides. Visit for updates.


Mayor Sam Liccardo has made San Jose a leading Gen2Gen city.

Marc Freedman’s NIC Talk at the 2019 NIC Seniors Housing & Care Fall Conference

Marc Freedman and Receive 2018 Eisner Prize.

Eunice Lin Nichols Receives Irvine Foundation 2019 Leadership Award.

Creating Gen2Gen community in a fragmented world.

Are you living #Gen2Gen? launches its Gen2Gen campaign, mobilizing 1 million adults age 50+ to help young people thrive.

Celebrities speak out on using longer lives to create a better future.

Do you believe in the power of teaching by example?

Here’s how older tutors at Jumpstart are helping kids prepare for kindergarten. leaders Marc Freedman and Jimmie Briggs speak out on the talents an older generation can bring to a younger one.

Conny Caruso Hutchinson and Laura Abaroa talk about the beauty of intergenerational friendship.

An older social entrepreneur asks: What if every child had the opportunity to play team sports, regardless of athletic ability?

The Wisdom Exchange project pairs high school students with older adults from the Greater Houston area to capture Black history and wisdom.

Learn how to better design roles for people 50+ within your organization.

How to Live Forever, Marc Freedman

Wonder what one person in their encore years can do?

Belle Mickelson fights social isolation with music in Alaska.

Jamal Joseph, now in his 60s, is teaching children and young adults in Harlem how to transform pain to power.

Roger Cook, 77, is rebuilding schools as a volunteer with All Hands and Hearts. “Don’t let age be a deterrent,” he says. “Go for it.”

Learn more about how FIRST 5 Santa Clara lives Gen2Gen.